July 29, 2007

How To Filter Kontera Ads On Your Blog

These days many bloggers are using Kontera ads on their blogs. Kontera's ContentLink ads can be a great additional source of revenue and can be used in conjunction with other contextual advertising services like Google AdSense, etc.

But one common issue, even on some of the bigger blogs, is that many of them don't "filter" their Kontera ContentLink ads...at all. What do I mean by filtering? Well, let's say that you're writing the title of book or movie. You obviously don't want the ads displayed in parts of the title. It looks bad and is very annoying to the reader. Or if you're writing a sponsored post you certainly don't want any contextual ads showing up in that post. And neither will the company paying for it.

So how do you control where the Kontera ContentLink ads show up and where they don't show up? It's actually very simple. Just use Kontera's ContextLink™ Text Filter, otherwise known as Span filter tags.

For example, let's say that you've written a blog post that is five paragraphs long, but you don't want any Kontera ContentLink ads displayed in the third paragraph. Then simply add the Kontera ContextLink™ filter tags "around" the third paragraph like this:

Here's another example. Let's say that you really hate Aaron Cook. I mean you really, really hate him. And you don't want any Kontera ads getting in the way of your ability to express your severe and unmatched distaste for him. :P It would look like this:

It's as simple as that. Just put the filter tags around the words and paragraphs where you don't want the ads to display and voila! No ContentLink ads.

10 comments:

  1. Despite I don`t use kontera, I still love to cook.

    Yet, I have the following question (as I`m famous to put hard-to-eat questions, opposite to food I Cook :-P ):

    If I`ll start using kontera and I`ll span all my blog content except links to digg and technocratti, when someone will click the link they will end on digg/technocrati or on kontera-adds page ?

    mwuahahahahahaha

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  2. You're a riot Valentin. :)

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  3. I don't have Kontera. I think I will try it. Is good idea Aaron?

    ~Diego

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  4. Thanks, I tried to find just this info, but now I don't have to:)

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  5. Glad it was helpful Bobby. :)

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  6. IMO, I hate using In-line advertising... sometimes it sounds like you're compelling the user to click on it! From the reader's usability perspective too in-line text ads are not recommended I guess!

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  7. Hi Benedict. I can agree with that. I tried them out to see whether or not I liked them and whether or not they were a good additional source of revenue.

    Personally, I don't have any problems when I encounter them on peoples' sites, though some people do. But it's jut like AdSense, etc. Some folks don't mind them, some do. Of course, in-text ads are a bit more intrusive, which is why more people tend to find them somewhat bothersome.

    Once I hit the $100 payment threshold and get my commissions I plan to poll my readers and let them make the decision of whether or not I keep Knotera here on this blog. Until then, hopefully too many people aren't bothered. :)

    Shine on,
    Aaron

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  8. Aaron, I understand! I will wait till you get you're money back! But count me in counting NO for the poll :-)

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  9. Hi Benedict!

    I will most certainly do that, my friend. For that's what it's all about, right?! :)

    And though it's not about getting my money back, but about reaching the initial payment threshold, your vote will certainly be accounted for as it really means a lot! :)

    Shine on,
    Aaron

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  10. PS: Thanks for following up on your initial comment. That was awesome Benedict!

    Shine on,
    Aaron

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Shine on,
Aaron