January 13, 2006

Gold Calling...A Good MLM Recruiting Tool?

Since my last post, several people have asked me what my opinion is of GoldCalling.

Well, that's hard to say. I see the good, as well as the possible bad. So to clarify that a little, below is what I posted about it on the Home Based Business Forums. And unless some new things come to my attention, I'm sticking with this analysis...

"Personally, I'm staying far away from this one, specifically because of the legal aspects...

First of all, "Federal law prohibits, with limited exceptions, calls to any wireless telephone number using an automatic dialing system or an artificial or prerecorded message."

Since many people register and/or sign up for information on home based business opportunities using their cell phone numbers, any marketing or sales call placed to those numbers is illegal, and therefore, subject to some pretty hefty fines.

And further, "Under the DNC rules, sellers or telemarketers will not be liable for violating the DNC rules if they can demonstrate that they have made a good faith effort to comply with the rules and follow certain procedures, including accessing the DNC database no more than 31 days before the call."

And that's the clincher right there. If you use GC, then YOU are the seller, NOT them. So if you're not accessing the Do-Not-Call database on your OWN, then you're violating the rules as well, and possibly putting yourself in a bad legal situation. And with fines of up to $11,000 per incident or violation, it's simply not worth it.

Also, if you're calling someone via an autodialer or prerecorded message to sell or market something, then by law you must provide them with a toll-free phone number with which to call you back. So there's another thing you must consider.

Anyway, those are a few of the issues that arise here. Personally, I wouldn't touch this one with a ten-foot pole, especially since the fines for a DNC list violation are so big."

So that's my current take on it. And with the DNC fines as they are, it's simply too risky to take any chances at all with my businesses.

Now if they could absolutely guarantee (100%) that no illegal calls would be made in my name (which they DO NOT), then I'd possibly consider it. But that's not the case here. And when just one wrong call can result in a fine of up to $11,000, I simply cannot see taking a chance on using such a system.

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